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Marc Le Menestrel
Articles by this author (180)
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Seminar Group 103: Wednesday 14.30 - 16.00
Welcome to Group 103 of Strategic Management II! On this page, I will post the calendar for the group and maybe some more useful (…) -
Marketing Practices: The Tobacco Business (October 8, 2012)
Video: “Making a Killing: Philip Morris, Kraft and Global Tobacco Addiction” – Infact. Summary The behaviour of tobacco companies (…) -
New financing modes for global health in developing countries
This is a research started by Joao Rocha from the BSM Master in Business. More to come in June 2012. -
SPRING 2017_Class #5: Eco-system Services
Carbon Footprint Calculation Eco-system Services talk and practice Assignment #3 1. Read carefully the extract of A Necessary (…) -
Ethics and Behavior: Philosophical Approaches (Discussion & Lecture) Monday 22nd of April 2013
Summary We build on Aristotle, Kant, and Mill to introduce criteria of ethical behaviour. These philosophical perspectives provide us (…) -
Dream your way to success
It’s not all about business plans and spreadsheets and getting to the next goal. The picture of real success is at least partly in your (…) -
Seminar Group 202: Wednesday 12.00 - 13.30
Welcome to Group 202 of Strategic Management II! On this page, I will post the calendar for the group and maybe some more useful (…) -
Business, Ethics and Profit: Economic Approaches (Group work & Discussion) Friday 19th of April 2013
Nobel Prize laureate Milton Friedman argues that the sole social responsibility of companies is to maximise profits. Using group work (…) -
Papers on Ethical Rationality
In these papers, we develop the argument that considering some values outside the utility function helps “to” complement the standard (…) -
WeDreamBusiness Presentations (Monday 3rd and Friday 7th of June, 2013)
Students present their uploaded company on the WeDreamBusiness.org website. Next Session Back to the course
